Post 10: 1960s - Saul Bass - Chris Nowlan

Saul Bass (May 8, 1920 – April 25, 1996) was an American graphic designer and Academy Award-winning filmmaker, but he is best known for his design on animated motion picture title sequences. Bass's work was in high demand during the early '60s and he designed the titles of many major films. He also worked as visual consultant on such films as Spartacus and West Side Story. His innovative work was responsible for launching a trend for filmmakers to employ animation and graphic designs in their credit sequences.

 

By mid-decade, tastes had changed and Bass's work for Hollywood became increasingly infrequent. Still he and his firm have had great influence, particularly on American advertising, as Bass is responsible for many well-known corporate logos of the '60s. Bass also made a few documentary shorts, notably the Oscar-winning Why Man Creates (1968). His company also designed gas stations in Japan.

 

http://en.wikipedia.org/wiki/Saul_Bass

http://www.answers.com/topic/saul-bass

http://www.designmuseum.org/design/saul-bass

http://greatdesigners.wordpress.com/2008/11/02/great-designer-saul-bass/

 

                                                           

We love the 80's. Music, tv shows, movies, clothing,

 everything gets u

s all nostalgic. But we can revive the 80's everyday by using it as reference.

The 80's were a decade of overfl

ows of colors and style. Citric colors, big 

glasses and those long Nike shoes. Lots of kicking butt bands like A-ha, Oingo Boingo, Erasure, Depeche Mode making kicking butt video clips, wearing kicking butt clothes and being kicking butt cool. Yeah. We love the 80's, and know, let's get inspired by it!

David Carson

Like Neville Brody, typographer and graphic designer David Carson became influential in the late 1980's and 1990s for experimental typeface designs. David Carson's designs were featured heavily in surfing and skateboarding magazines.

A tribute to other self-taught designers, David Carson broke most of the rules of design and typography, a process that was made easy with the use of desk top publishing programs, such as Pagemaker, QuarkXpress and Illustrator. He experimented with overlapping and distorted fonts and intermixed these with striking photographic images.

abduzeedo.com/ultimate-80s-inspiration

joana_POST.10

1960's POP ART

Pop Art removes the material from its context and isolates the object, or combines it with other objects, for contemplation. The concept of pop art refers not as much to the art itself as to the attitudes that led to it.

The term Pop art was first used by English critic, Lawrence Alloway in 1958 in an edition of Architectural Digest. He was describing all post-war work centered on consumerism and materialism, and that rejected the psychological allusions of Abstract Expressionism. An attempt to bring art back into American daily life, it rejected abstract painting because of its sophisticated and elite nature. Pop Art shattered the divide between the commercial arts and the fine arts.

Characterized by themes and techniques drawn from popular mass culture, such as advertising, comic books and mundane cultural objects, pop art is widely interpreted as a reaction to the then-dominant ideas of Abstract Expressionism, as well as an expansion upon them. Pop art, aimed to employ images of popular as opposed to elitist culture in art, emphasizing the banal or kitschy elements of any given culture, most often through the use of irony. It is also associated with the artists use of mechanical means of reproduction or rendering techniques.

Much of pop art is considered incongruent, as the conceptual practices that are often used make it difficult for some to readily comprehend. Pop art and Minimalism are considered to be the last Modern Art movements and thus the precursors to Postmodern art, or some of the earliest examples of Postmodern Art themselves.

Great names of the pop art movement : Andy Warhol, Roy Lichtenstein, David Hockney

http://en.wikipedia.org/wiki/Pop_art

http://en.wikipedia.org/wiki/Andy_Warhol

http://en.wikipedia.org/wiki/Roy_Lichtenstein

http://en.wikipedia.org/wiki/David_Hockney

STACY POST11:1980 AND 1990S

1980's the time of space shuttle flights begin, high temp super conductors developed, glasnot policy implemented by gorbachev, sportswear, contemporary japanese design, androgyny, madonna, slogan t shirts, printed fabrics, wolfgang weingart, katherine mccoy, cranbrook school of art poster, 'emigre' magazine,zuzana licko, rudy vanderLans, 'the face'- neville brody, bartle bogle hegarty, canon cb10, classic apple computer, 'hommes', ikko tanaka 'noh', grapus- design collective, miehe, nigel rose, gert dumbar, gunter rambow, peret, pere torrent, toscani, united colors of benetton, nathalie du pasquier memphis textiles, susan collier and sarah campbell textiles, mickey mouse phone, Frutiger, Alexander Jordan, Garald Paris Clavel, Pierre Bernard, Alain Le Quernec, Tibor Kalman, new functionalism, octavo,

jerik spiekermann- meta desgn, rick valicenti, designers republic sheffield england, malcom garrett, ray gun magazine, david carson, fuse magazine, peter saville, jonathon barnbrook, world wide web, tomato, tetra pak, mobile phones, sony playstation, jim nature tv phillippe starck, canon ixus, apple imac and ibook, multi media kiosk, 'raygun', terry jones, 'i-D', 'vibrations', 'blue lines massive attack, michael nash, 'screamadelica' primal scream, paul connell, 'post' by bjork, sonia greteman, swatch twin phone, video phone,

CHLOE 1920 1930

Contemporary German architecture set its main trends in the first thirty years of the 20th century. The strongest influences came from Weimar and Dessau, where the Bauhaus school was founded in 1919

The intention of Bauhaus was to develop creative minds for architecture and industry and thus influence them so that they would be able to produce artistically, technically and practically balanced utensils. The institute included workshops for making models of type houses and all kinds of utensils, and departments of advertising art, stage planning, photography, and typography. The neoplastic and constructive movements of art to a great extent steered the form lines of Bauhaus.

During and After the first World War, there were many influences for graphic designers such as poverty, new use of colour and typography. The move from abundance to poverty, especially in the subdued Germany struggling with great economical problems which created a new kind of consciousness. To begin with it appeared in the late expressionistic emotional manifestations and before long also in a formal asceticism. Bauhaus was a reaction to these social changes. Social starting points and new esthetic goals were not easy to combine with the new human being. The result was sometimes a puritanism that emphasized squareness. Thus the twenties were full of contrasts, both fruitful and destructive.

Alexey Brodovitch

1940's to 1950's

Post by Melissa Mackie

"What Dom Perignon was to Champagne so (Brodovitch) has been to photographic design and editorial layout" trueman Capote

Alexey Brodovitch was a Russian born Photographer, designer and instructor who is most famous for his art direction of fashion magazine Harpers Bazaar from 1938 to 1958.

He played a crucial role in introducing to the united states a radically simplified "modern" graphic design style forged in Europe in the 1920's from an amalgam of Vanguard movement in art and design. Through his teaching, he created a generation of designers sympathetic to his beliefs in the primacy of visual freshness and immediacy. Fascinated with photography, he made it the backbone of modern magazine design, and he fostered the development of an expressionistic, almost primal style of picture taking that became the dominant style of photographic practice in the 1950's.

Brodovitch's key concept was to envision his layouts as single rectangles that spread over two pages instead of the narrow vertical column of a single page. His experimentation with bleed, photographs, cropping, illustrations, movement, montage, multiple imaging, scale, synthetic colour, type and white space serves as a catalog of how to formulate a desired meaning and control the readers visuls pacing of time.

Sadly, Brodovitch's personal life was less triumphant. Plagued by alcoholism, he left Bazaar in 1958 and eventually moved to the south of France, where he died in 1971.

http://design.rit.edu/biographies/brodovitch.html

http://www.aiga.org/content.cfm/medalist-alexeybrodovitch

http://www.askart.com/AskART/B/alexey_brodovitch/alexey_brodovitch.aspx

http://www.eyemagazine.com/review.php?id=85&rid=438

http://www.photoquotes.com/showquotes.aspx?id=810&name=Brodovitch,Alexey

1960 -1970 - Robyn Rand - letraset / ITC

1960's - Letraset

Early 1960 the first transfer lettering system was born with the name of Letraset. Letraset was formed to sell the invention of transfer lettering and has been inspiring and helping designers since. Through the 1960's Letraset provided a myriad of geometric display faces like Compacta and Premier Lightline as well as in the 70's with unique and interesting faces such as Shatter and Frankfurter.

 From 1964 under the leadership of design director Colin Brignall, Letraset built a distinctive library of display typefaces, the Letraset company manufactured sheets of artwork elements for designers, which can be transferred directly to the artwork being prepared. The technique was very popular worldwide for lettering and the other style elements before the advent of the computer techniques of word processing and desktop publishing.  The letraset sheets were available in a huge range of typefaces, symbols and sizes. Letters would be transfered to the artwork one by one, which was not an easy or quick job and it required graphic artist skills to complete it to a professional standard.

Letraset was also involved in the production and marketing of the Pantone colour markers and the Pantone system they were co-ordinated with. 

The popularity of the Apple Macintosh computer and the wide availability of digital fonts brought about the inevitable decline of transfer lettering. At this stage Letraset quickly converted the best of it's library into digital format in the 80's and continues to this day to develop typefaces under the Fontek brand.

http://new.myfonts.com/foundry/Letraset/?view=gallery&sort=

http://www.microsoft.com/typography/links/vendor.aspx?VID=LETR

http://en.wikipedia.org/wiki/Letraset

http://sean.se/blog/?p=25

ITC - International Typeface Corporation

Herb Lubalin created U&lc Magazine (named after the shorthand for Upper and lower case) to promote the ITC's type collection. He spent the last 10 years of his life (from 1971) working on a variety of projects, the most popular being the U&lc Magazine and the newly founded ITC. The U&lc was more of a typographic journal and worked as both an ad for Lubalin's designs and a plane for typographic experimentation, he often tested just how distorted and expressive lettering might get.

 The first digital photo systems all appeared, as did the first optical character recognition technologies, which offered new possibilities to designers. ITC was one of the worlds 1st type foundries to have no production of metal type, it was purely founded to design, licence and market typefaces for film setting, computer set and transferable types internationally.

ITC would re-cut the classic typefaces to make them suitable for digital use, as well as encourage new styles. Usually the type designs had overall increased x-height, multiple weights, multiple widths and unusual ligature combinations and occasionally alternate characters. A few of the first in the ITC collection are ITC Benguiat by Ed Benguiat, ITC Eras by Albert Bolton and ITC Avant Garde by Herb Lubalin, they were all successful. Frutiger created Ocr-B and Wim Crouwell conceived a monoalphabet and typefaces evoking the bitmap. Ladislas Mandal in Europe at the time, created Galfra in 1975, Mathew Carter in the USA created Bell Centennial in 1978 using digital bitmap technology to create characters adapted to the very small point sizes in the Telephone books.

http://en.wikipedia.org/wiki/International_Typeface_Corporation

http://www.microsoft.com/typography/links/vendor.aspx?VID=LETR

http://en.wikipedia.org/wiki/Herb_Lubalin

http://www.itcfonts.com/Fonts/NewFonts/2006/April2006.htm

http://thinkingforaliving.org/blog/entry/a-brief-history-of-avant-garde