Tuesday, May 12, 2009


Art Deco
Post No:7
post by Melissa


The economical and social pressures that immediately followed the First World War brought with them a new mood for a rigorous and clean cut look.

Art Deco was a design style popular in the 1920's and 1930's. Its sleek,streamlined forms conveyed elegance and sophistication.

The structure of Art Deco is on mathematical geometric shapes,It was widely considered elegant and stylish modernism being influenced by a variety of sources. Among them were the so called primitive arts of Africa, Ancient Egypt and Aztec Mexico. It also drew on machine age on streamline technology.

Some of the most popular Art Deco Graphic Artist are Adolphe Mouron Cassandre and Leonetto Cappiello.

Art Deco slowly lost patronage in the west
  after reaching mass production when it began to be derides as gaudy and presenting a false image of luxuary. 

Eventually the style was cut short by the austerities of World War 2. A resurgence of interest in the Art Deco came first in the `1960's and then again in the 1980's with the growing interest in graphic design where its association with film noir and 1930's glamour led to its use in advertisement for jewelry and fashion.




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